Built to run every day.

Tampa Bay cultural-tech studio. Twelve years building permanent installations, real-time interactive experiences, and virtual production — for places that have to get it right.

Trusted by museums, cultural institutions and national brands

What we make

The Cave-In! permanent exhibit at the National Corvette Museum. The Cloud Room at the Salvador Dalí Museum. The Hall of Values five-interactive lobby at Dollar General Corporate Headquarters. The Macallan Distillery Experience cube, from a Brooklyn premiere to Grand Central to Shanghai. Real-time interactive projection murals with Sebastian Coolidge at 81Bay Brewing. Ongoing in-camera virtual production at the Litewave LED Volume.

Pixel Rain Digital is a Tampa Bay cultural-tech studio. Twelve years of work for places where “mostly working” isn’t an option.

Trusted by Leading Brands in Film, Sports, and Culture

TWELVE YEARS OF WORK FOR

180LA·Adobe·Amazon·Boar’s Head·City of Tampa·Dalí Museum·Disney·Dollar General·Florida Aquarium·Frost Science Museum·Litewave Studios·M Booth·The Macallan·Mercedes-Benz·MOSH Jacksonville·National Corvette Museum·Nestlé·Netflix·New Belgium·New York Yankees·The Ritz·Royal Museum of Arts Brussels·Saks Fifth Avenue·Snap·St. Jude Children’s Research Hospital·Hulu·Expedia

See Our Work

Selected work

A sample of installations and productions for museums, brands, and studios.

Building something that has to work?

Pixel Rain Digital's 320-foot projection-mapped treasure chest down the side of Tampa's Rivergate Tower for the City of Tampa's New Year's Eve 2019/2020 'New Yarrgh's Eve Booty Drop' celebration

LIVE EVENT

City of Tampa

A 320-foot projection-mapped treasure chest down Tampa’s Rivergate Tower for New Year’s Eve 2019. Featured on Good Morning America the next morning. The City invited Pixel Rain back for 2020; COVID cancelled the follow-up.

City of Tampa · Tampa Downtown Partnership · Pixel Rain Digital (production)

Dollar General HQ Hall of Values lobby interactive installation

PERMANENT INSTALLATION

Dollar General HQ — Hall of Values

Five permanent interactive installations in Dollar General’s Hall of Values lobby exhibit — touchscreen projection map of the US store network, an interactive recipe book maker, a touchscreen quiz, and multimedia video interactives covering brand history and values. Built with Creative Arts Unlimited.

Dollar General Corporation · Creative Arts Unlimited · Pixel Rain Digital (software design, build, integration)

Magnolia wedding cake projection mapping

BRAND ACTIVATION

Magnolia Pictures — Wagner Family

Bespoke projection-mapped multi-tier wedding cake. Custom content per tier; the cake itself became the screen. A unique craft project for the Wagner family.

Magnolia Pictures · Wagner family · Pixel Rain Digital (content + projection mapping)

The Dalí Museum Cloud Room immersive projection environment

ART MUSEUM

The Dalí Museum

Multi-piece, multi-year relationship with The Salvador Dalí Museum in St. Petersburg. Cloud Room (4-wall immersive). AR Portal. Spiral-staircase carousel. Magritte & Dalí façade activation. Annual Sueños De Dalí. Ongoing technology advisor.

The Salvador Dalí Museum · Pixel Rain Digital (design, build, ongoing advisor)

Saks Fifth Avenue flagship holiday facade projection in Manhattan

LIVE EVENT

Saks Fifth Avenue Holiday

Projection-mapped façade animation across the Saks Fifth Avenue flagship in Manhattan during the holiday season. Pixel Rain provided the brand-grade content assets; Integrated Visions handled the final mix and on-site activation.

Saks Fifth Avenue · Integrated Visions · Pixel Rain Digital (brand-grade content assets)

National Corvette Museum Cave-In! immersive sinkhole recreation interior

PERMANENT INSTALLATION

Corvette Museum — Cave-In!

A 1,000-square-foot walk-in recreation of the 2014 Skydome sinkhole at the National Corvette Museum. Ten short-throw projectors (after the 2024 refresh), sculpted foam-and-paint cave walls. Built in Florida with Creative Arts Unlimited (Pinellas Park).

National Corvette Museum · Creative Arts Unlimited · Pixel Rain Digital (projection mapping, show control)

1,000 SQ FT · 10 PROJECTORS · 2016 OPEN

Verizon IndyCar Series facade projection at the Firestone Grand Prix of St. Petersburg

LIVE EVENT

IndyCar — Firestone Grand Prix of St. Petersburg

Projection-mapped activation for the Firestone Grand Prix of St. Petersburg — the IndyCar Series championship season opener. Multi-year engagement at the race-weekend kickoff.

IndyCar / Verizon IndyCar Series · Pixel Rain Digital (projection + content)

2 GP · ST. PETE TAMPA BAY · IndyCar OPENER

81Bay Brewing projection-mapped mural with artist Sebastian Coolidge

PERMANENT INSTALLATION

81Bay Brewing × Sebastian Coolidge

A 3D projection-mapped mural inside Tampa’s 81Bay Brewing — a static painted wall by St. Petersburg artist Sebastian Coolidge brought to life via a real-time Unity backend. Likely one of the first projection-mapped murals to use a real-time game engine.

A 3D projection-mapped mural inside Tampa’s 81Bay Brewing — a static painted wall by St. Petersburg artist Sebastian Coolidge brought to life via a real-time Unity backend. Likely one of the first projection-mapped murals to use a real-time game engine.

Gasparilla International Film Festival stage projection

LIVE EVENT

Gasparilla International Film Festival

A stage-front interactive Magic 8-Ball sphere — tablet passed around the crowd to roll the answer in real-time on stage. One of Pixel Rain’s earliest installations, built for Tampa’s flagship film festival.

Gasparilla International Film Festival · Pixel Rain Digital

The One Club Creative Week projection

LIVE EVENT

The One Club — Creative Week

Pixel Rain created the content for the projection-mapped backdrop at The One Club’s Creative Week, the advertising and design industry’s flagship gathering in New York.

The One Club for Creativity · Integrated Visions (on-site activation) · Pixel Rain Digital (content)

New York Yankees media-day projection-mapped backdrop

LIVE EVENT

New York Yankees — Media Day

Pixel Rain produced the Yankees Media Day video shoot at George M. Steinbrenner Field — projection-mapped backdrops and Yankees logos reimagined in neon and marquee styling. Content went to YES Network broadcasts and in-stadium at-bat graphics.

New York Yankees · YES Network / Fox · Pixel Rain Digital (full creative)

Mercedes-Benz 'The Table' interactive dining installation

BRAND ACTIVATION

Mercedes-Benz "The Table"

Mercedes-Benz’s experiential culinary table at Larrabee Studios — hosted by Alicia Keys, with chef speeches and live-artist music throughout the night. Pixel Rain produced the activation: a custom facade designed in collaboration with Sarnasky (topped with glass), a fully-interactive table surface with custom guest placemats and menus that responded throughout the meal, and a disguise media server running the show. Engine Shop and Czarnowski as agency partners.

Mercedes-Benz USA · Engine Shop · Czarnowski · Pixel Rain Digital

Dream Adventures immersive room at St Jude

LIVE EVENT

Dream Adventures — Expedia × St. Jude

A six-sided immersive room that brought live 360° travel to children who couldn’t leave the hospital. Software and space, Four Cannes Lions.

Expedia · 180LA · All360 Media · Pixel Rain Digital · St. Jude

4 CANNES LIONS · 6 SIDED ROOM · 2 WEEKS

The Macallan 360-degree projection cube installation in Grand Central, New York

BRAND ACTIVATION

The Macallan Distillery Experience

A 15-foot 360° projection cube. Pixel Rain self-activated both NYC installations (Grand Central + Brooklyn) and shipped cube units to Denver, Mexico City, Shanghai, and Seoul with on-site support. Built once, deployed across five cities.

The Macallan · M Booth · Pixel Rain Digital (production partner)

15 FT CUBE · 5 CITIES · 4D EXPERIENCE

The Dive at Frost Science Museum

PERMANENT INSTALLATION

Frost Science Museum — The Dive

Three interactive installations inside The Dive — Frost Science’s 7,000-square-foot immersive aquatic gallery — including a six-screen 4K walkthrough built with Emmy Award–winning underwater cinematographer Frazier Nivens.

Frazier Nivens (Ocean Imaging) · Frost Science Museum

3 INSTALLATIONS · 6 4K SCREENS · 7,000 SQ FT GALLERY

Police car on the Litewave LED Volume virtual-production stage

VIRTUAL PRODUCTION

Litewave LED Volume

An LED Volume for in-camera virtual production in St. Petersburg, Florida — 192 panels of HoloDeck 2.6i, VIVE Mars camera tracking, real-time Unreal Engine media. Pixel Rain runs the virtual-production side and is an ongoing technical partner.

Litewave Media · Pixel Rain Digital (virtual-production + ongoing technical partner)

192 LED PANELS · 4K OUTPUTS · 15 MIN FROM TAMPA