PERMANENT INSTALLATION
Three interactive installations inside The Dive — Frost Science’s 7,000-square-foot immersive aquatic gallery — including a six-screen 4K walkthrough built with Emmy Award–winning underwater cinematographer Frazier Nivens.
The Dive is one of Frost Science Museum’s most distinctive spaces — a 7,000-square-foot immersive gallery built around the Oculus lens, a cylindrical window into the Gulf Stream Aquarium where hammerhead sharks, mahi-mahi, and large groupers pass within feet of visitors. We built three interactive installations inside it.
A six-screen 4K wall that turns a section of The Dive into a fully immersive underwater environment, produced with Frazier Nivens — the Emmy Award–winning underwater cinematographer whose work has appeared on Discovery’s Shark Week, Mutual of Omaha’s Wild Kingdom, NBC, ABC, CBS, and the BBC. Frazier’s footage drives the walkthrough; we built the show-control system, the screen array, and the integration that lets the room behave as one continuous environment.
A touchscreen interactive teaching reef biology and ocean systems, paired with physical LED lighting that responds to what the visitor touches. Selecting an organism or habitat on screen lights up the corresponding feature in the room — software and physical lighting designed and built as one system.
A motion-tracked installation that responds to visitors as they walk past. Body tracking drives the on-screen content — no controls to operate, the room simply reacts.
By the numbers
INSTALLATIONS
4K SCREENS
SQ FT GALLERY
Frazier Nivens · Underwater cinematography (six-screen walkthrough). Emmy Award winner. Ocean Imaging.
Frost Science Museum · The Dive exhibit.
PERMANENT INSTALLATION
A 3D projection-mapped mural inside Tampa’s 81Bay Brewing — a static painted wall by St. Petersburg artist Sebastian Coolidge brought to life with a living underwater scene. Fish swim across the wall. Permanent install.
Sebastian Coolidge (mural) · 81Bay Brewing Company · Pixel Rain Digital (projection mapping)
LIVE EVENT
A stage-front interactive Magic 8-Ball sphere — tablet passed around the crowd to roll the answer in real-time on stage. One of Pixel Rain’s earliest installations, built for Tampa’s flagship film festival.
Gasparilla International Film Festival · Pixel Rain Digital
LIVE EVENT
Pixel Rain created the content for the projection-mapped backdrop at The One Club’s Creative Week, the advertising and design industry’s flagship gathering in New York.
The One Club for Creativity · Integrated Visions (on-site activation) · Pixel Rain Digital (content)
LIVE EVENT
Pixel Rain produced the Yankees Media Day video shoot at George M. Steinbrenner Field — projection-mapped backdrops and Yankees logos reimagined in neon and marquee styling. Content went to YES Network broadcasts and in-stadium at-bat graphics.
New York Yankees · YES Network / Fox · Pixel Rain Digital (full creative)
BRAND ACTIVATION
Pixel Rain handled production for Mercedes-Benz’s experiential culinary series with Alicia Keys — two 50-foot LED dining tables, lighting design, and disguise media server operation across multiple editions.
Mercedes-Benz USA · Engine Shop · Czarnowski · Pixel Rain Digital
LIVE EVENT
A six-sided immersive room that brought live 360° travel to children who couldn’t leave the hospital. Software and space, built in two weeks. Four Cannes Lions.
Expedia · 180LA · All360 Media · Pixel Rain Digital · St. Jude
4 CANNES LIONS · 6 SIDED ROOM · 2 WEEKS
BRAND ACTIVATION
A 15-foot 360° projection cube that put guests inside The Macallan’s Speyside distillery — built once, deployed across five cities for the brand’s 200th anniversary. Pixel Rain designed the cube, built the software, and rolled it out globally.
The Macallan · M Booth · Pixel Rain Digital (production partner)
15 FT CUBE · 5 CITIES · 4D EXPERIENCE
PERMANENT INSTALLATION
Three interactive installations inside The Dive — Frost Science’s 7,000-square-foot immersive aquatic gallery — including a six-screen 4K walkthrough built with Emmy Award–winning underwater cinematographer Frazier Nivens.
Frazier Nivens (Ocean Imaging) · Frost Science Museum
3 INSTALLATIONS · 6 4K SCREENS · 7,000 SQ FT GALLERY
VIRTUAL PRODUCTION
An LED Volume for in-camera virtual production in St. Petersburg, Florida — 192 panels of HoloDeck 2.6i, VIVE Mars camera tracking, real-time Unreal Engine media. Pixel Rain runs the virtual-production side.
Litewave Media · Pixel Rain Digital (virtual-production partner)
192 LED PANELS · 4K OUTPUTS · 15 MIN FROM TAMPA
